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Since 2009, JCDecaux Transport has been organizing MTR advertising “Innovate Festival”, with the aim to enhance MTR passenger’s engagement with innovative technology and special executions.

To foster creativity and provide an opportunity for students to showcase their talents and skills, we have organized “MTR advertising – Innovate Festival Creative Contest” to invite tertiary students to share their creative ideas since 2016.

The contest was held successfully, and many innovative ideas were received from students for the past years.  Some of those inspiring ideas have been executed at MTR Stations and obtained positive feedbacks from both advertisers and the public.